Sephora Challenge
Creating highly entertaining and addictingly fun social content that delights our audience and challenges them to engage. To bring the gamified aspect of ‘challenges’ to life, I created illustrated stickers where our team was inspired by retro video game aesthetics by incorporating pixel art with our current style of Sephora GIFs. These assets would be featured throughout various social platforms.
Concept Contributor • Branding • Illustrations • Animation Direction
Creative Director • Sasimon Boonyavatana
Art Director • Chrissy Caskey
Editorial • Hannah Harper & Taylor deDiego
Logo & Branding
YouTube Graphics Examples
IGTV Graphics
Illustrated Stickers